October 30, 2010

Insulting Target Commercial

I was relaxing last night and watching tv while my husband took the kids out to the Y. While I was watching I saw this commercial put on by Target where this mom made her son a homemade Iron Man costume for Halloween.

Do you feel offended after watching this commercial? I totally did. Especially since we made both our kids costumes this year! I think that mom did a great job at making the outfit!

Here are some photos of our kids' costumes this year:

Even when we went to another Trick-or-Treating event, a person standing by seeing our kids homemade costumes said, "Wow, you don't see that anymore. I remember when we used to make all our Halloween costumes." I'll take that as a compliment.

Another excellent blog that clearly has done their homework on this commercial:

I'd love to hear your thoughts if you've seen this commercial and how you felt...


  1. That was the first time I've seen that commercial, and I was a little surprised that Target would make it. I thought the Iron Man costume was actually pretty cool! I made my daughters costume this year - and thought about making costumes for my boys but we just ran out of time. I think homemade is so much better! Off the rack - blah, but homemade, nobody else has one just like it! You did a great job on your costumes!

  2. I completely agree! I am all about homemade costumes :) I actually got my idea this year from your blog! My kids were Thing 1 and Thing 2! I bought their red outfits from Goodwill and purchased stick on felt and $1 blue boas from Dollar Tree. Paid less than $10 for both outfits and got lots of compliments. Thanks for your ideas! :)